Dear customers,

Dress 2 Impress - Bridal & Formal Boutique (Linwood NJ) will be closed for renovations from 12/14/2015 to 12/31/2015. Our goal is to introduce to you an improved inventory display, a more private atmosphere and an increased number of fitting rooms. We strive to provide world class service while continuing to support your formal wear needs. Appointments can still be made for January 2016 by calling 609-653-4444 or online We apologize for any inconvenience and hope to see you soon in our store. Have great Holidays!

We apologize for any inconvenience and hope to see you soon in our store. Have great Holidays!

Wedding Dresses in New Jersey by Paloma Blanca

Every woman deserves her Cinderella day when she gets to walk down the aisle and await for her Prince Charming. This is why a gown is never just a piece of dress; it is the attire that the bride wears when exchanging vows with the man that she will love and devote the rest of her life to. This is why it is with great pride and glee that Dress 2 Impress, a formal boutique and bridal shop in Linwood NJ, announces its Paloma Blanca bridal gown collection to residents of South Jersey.

The tale begins in 1937 when Manny Bernstein began a family-owned bridal gown boutique, then known as Blue Bird Dress. The company was eventually handed over to Manny's brother Harry who would continue the family tradition of producing dresses that would make a woman feel like she has stepped into a fairy tale with her handsome groom awaiting.

By the late 70s, Harry's two sons had inherited the business, both of whom took great steps to ensure that their signature line of gowns would also grace the bodies of brides outside their Native Toronto, Canada. The expansion proved to be a major success, and Blue Bird Dress became known as Paloma Blanca and became a household name.

Today, even with the mass distribution, all dresses remain 100 percent made in Canada. Brides-to-be who are looking for that perfect bridal gown that they can envision themselves in as they march down the chapel need to look no further. Paloma Blanca's gowns are known for their simplicity yet extravagant elegance that blends traditional dresses with a contemporary look that would appeal to modern brides.

Our dresses have been featured in various bridal magazines. Online wedding planning sites have also frequently featured brides adorned in our dresses. Somewhere within Paloma Blanca's collection, your dream gown awaits. Prices vary and start at $1750.

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Paloma Blanca 4355

Paloma Blanca 4355

French Chantilly Lace Wedding Dress. All over lace gown with crossover pleated bodice. Ribbon and fl...
Paloma Blanca 4305

Paloma Blanca 4305

Chantilly Lace Wedding Dress. Sleeveless v-neck lace bodice with beaded trim embellishment at waist....
Paloma Blanca 4104

Paloma Blanca 4104

Silk Dupioni Wedding Dress. Strapless cross-over ruched bodice with a removable beaded tie up band a...